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About me Why Agents What I build How I work

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Patrick Kemp

Patrick Kemp
fractional marketing engineer

Hi, I'm Patrick. I help growth-stage B2B startups build and use marketing agents.

I've spent 16 years building systems to measure, improve, and execute marketing. I spent 10 years building the first tools to measure ads at Facebook and Snap, and I led growth marketing at Paxos, where we scaled multiple $1B+ stablecoins. I do fractional and advisory work helping teams use agents for marketing. My full professional story

If you want to talk about a consulting engagement, book an intro.

Where I've worked
Meta Comscore Snap Inc. Ripple Paxos
Why agents

Upgrade from AI chats to agents.

General purpose AI chats have limits. Put marketing agents to work alongside your team to automate and improve what they do.

Automation
Agents automate repetitive work and run defined workflows on schedules.
Outcomes
Ship intelligent marketing faster with fewer people.
Consistency
Outputs stop depending on who's prompting and learn from the whole team.
Cost control
Choose the models your agents run on. See usage and spend across the team.
What I build

Everything your marketing team needs to use agents.

I work as an embedded team member to set up everything you need to use agents. I work with your internal teams to define and meet security and data residency requirements.

Agent runtime platform
A place for your agents to run and your team to use them. I build or help you select the right platform based on what your team uses now (Claude, ChatGPT, Gemini).
Connections to your data and team
All your data and tools connected to your agents, building custom MCPs when needed. I ship your agents to Slack where your team does work.
Marketing agent primitives
The core skill and reference files your agents will need to do marketing work. Custom built for your company and GTM motions.
A roster of working agents
Your first set of working agents. Not off the shelf templates. I prioritize and design agents that drive the most value for you on day one.
How I work

I work in scoped sprints with no long term commitment.

I'm a specialist that works alongside your team on a contract basis. I deliver an agent platform, your first set of working agents, and the tools needed to scale.

Engagement phases: Plan, Build, and Use
Phase Time Deliverable Fee
Plan
  • Audit tools, data, GTM
  • IT / Infosec governance
  • Create build plan
2 weeks Infrastructure and agent build plan $5K
Build
  • Agent runtime
  • Wire tools, data, context
  • 5 agents in workflows
1 month Agent platform, MCP connectors, 5 agents in workflows $15K
Use
  • On call
  • 1 new agent / workflow
  • Month review
Monthly Monthly review and 1 new workflow $5K/mono commits + cancel anytime
Get in touch

Book an intro.

Send me a message and I'll respond shortly. Let's build your marketing engine.

Book Intro
© 2026 Patrick Kemp
patrick@pkemp.ai LinkedIn

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